Garmin’s Pomegranate power: the new sponsor juices up.
The Garmin Slipstream riders used to be powered by Chipolte burritos.
The recovery process is now handled by pomegranate juice. Pom Wonderful signed on as a sponsor for the Boulder-based Pro-Tour team. To honor this occasion, Twisted SPoke has put a new twist on their advertising print campaign. Please, no cranky lawyers. Garmin is one of our favorite squads and Jonathan Vaughters is a hipster genius.
[…] “I’ve put on a bit of weight, lager does that to you but I’m not really thinking about diet,” said Wiggins. Maybe it was the lager talking and a home crowd of friendly English jounos but loose lips lose tours, baby. Shoulda stuck to the pomegranate juice. […]
Wiggins: “I’m a better rider than Lance.” A perspective from Hey Arnold and Dirty Harry. « Twisted Spoke
December 6, 2009 at 9:38 pm